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/ News / SOCIATE appoints Paayal Dunani as Senior PR Executive

SOCIATE appoints Paayal Dunani as Senior PR Executive


Paayal is joining the SOCIATE family as a Senior PR Executive & Events Extraordinaire 


SOCIATE’s PR team welcomes its newest team member – Paayal Dunani, who joins the growing communications agency as its Senior PR Executive & Events Extraordinaire. 


Paayal built up a strong foundation in communications after studying Advertising & Public Relations at university. Though her diploma gave her an even stronger grounding, after which she knew she had to get out into the world and forge a career in the buzzing media & communications industry.


Her next pitstop would be in PR. After working with brands like Popley & Sons and RSM International among others, Paayal learned that she’s got what it takes to succeed in the dynamic world of PR.


What started out as a dream was gradually coming to life. Her work in PR made her realise how exciting the industry was. PR would never be boring in Paayal’s eyes – she would always be able to flex her creative muscles.


After working in the PR scene for a few years, Paayal landed a role at SOCIATE as its Senior PR Executive and Events Extraordinaire. From PR campaigns and influencer activities to PR events and client communications, Paayal’s day-to-day agenda is filled with strategy and creativity.


Paayal comments on her role, “It’s been a long journey, but I’m proud to say I’ve found what I want to do with my career. PR has always intrigued me. I love the creative scene and I love media, and PR is the perfect combination of the two. Landing the gig at SOCIATE has been a whirlwind. Every day, I’m working on a new press release or client campaign – it’s exciting! I’m keen to hone in on my skills and develop even further”.


When she isn’t drafting press releases or working on her next creative PR campaign, Paayal can be found exploring the big city or curling up on the couch with her favourite movie.


Paayal can be contacted at [email protected] 


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